“Some people will tell you there is a great deal of poetry and fine sentiment in a chest of tea.”

Approach

To recreate the packaging for Bigelow tea for three flavors and elevate the design. I wanted to put emphasis on the aroma of the tea and make the designs simple but illustrative to highlight how unique the tea is.

Objective

The objective was to redesign tea packaging for 3 different flavors of the same brand. Research the existing packaging of the tea company. Implement design solutions and build a package that is easy to access and use for customers and also pleasing.