“Between the mental focus and overall clarity necessary to play a solid round, golf is a challenging sport. That’s where CBD can come into play.”

Objective

The brief of this project was to create a parent brand and several sub-brands along with packaging design for more than 100 products. Create brand identity and logo for the parent brand as well as the sub brands. Our mission for this is to empower the cannabis community by giving back. 

Approach

We see the problems that the industry is dealing with and we challenge them in search of a true cannabis experience. We created four sub brands under Good Stuff that varied in product range and identity style. We wanted people to feel normal around our brand.